Award winning Marketing Agency
Small Chilli Marketing – Excellence in Customer Service
We recently received the 2023 Australian Achiever Awards, Victorian State Winner accolade in the Advertising Marketing and Public Relations Services category. With an overall rating of 98.99% in 2023. In 2022 we achieved a 98% customer satisfaction rating for ‘Excellence in Customer Service’ demonstrating how important it is to us to serve our clients to the best of our ability. The Australian Achiever awards judge, client care and attention, responsiveness, value, communication and assess how well client needs were met, they are a validation of our commitment to customer service excellence.
We love what we do and always aim to deliver excellent customer service to our clients, that’s why they keep coming back, time after time. Our average client relationship is 4.5 years! That’s an impressive statistic in an industry where the average is usually only 3 months.
Our Marketing Consultants
Founder & Director
Effie Cinanni is an Associate Member of the Australian Marketing Institute and a Certified Practising Marketer (CPM).
She is degree qualified in Marketing & Finance and has worked in marketing and business consulting roles for over for 20 years. She has worked for large corporate organisations including, Accenture, Telstra, The Department of Health and Human Services and more recently as the National Marketing Manager of Arrow Research Corporation. She has served hundreds of Small to Medium sized businesses across a range of industries – including, Accounting, Financial and Information Technology services, Real Estate, Allied Health, Aged Care and Disability Services, Children’s Services and Building and Construction. Effie has also held positions on the judging panel of the Australian Marketing Institute’s – Marketing Awards for Excellence program, as a category judge. Effie assists clients to increase their brand awareness and visibility, drive traffic to their websites, generate leads and improve sales and overall profitability.
Effie also has experience working in management consulting roles in process analysis and business improvement. Her experience encompasses all facets of marketing, including marketing strategy and planning, digital marketing, social media, content marketing, communications, branding, copywriting and event management.
Consultant & Digital Lead
Tania has over 20 years experience in marketing, design and communication strategy across corporate, government, education, FMCG, retail, not-for-profit and social enterprises. With experience as a creative director, graphic designer and digital lead she has worked on hundreds of projects both on and offline including website development, brand strategy and development from initial concept to print. Her work includes the design and development of logos and a variety of marketing collateral, print advertisements, signage and apparel. Tania is also a creative and online strategist with a demonstrated history of strong results across, education, allied health, aged care and disability, professional services, technology and media. Coupled with her marketing and web design skills, Tania also has deep experience in training and workshop facilitation.
Tania holds a Bachelor of Education and an M.A. in Marketing.
Content Marketing Strategist
Laia Boukouvalas has over 12 years of diverse marketing experience, including roles in Digital Marketing, Account Management, Sales and administration. She holds a Bachelor of Business Marketing degree from RMIT University and has worked a variety of industries including FMCG and for Australia’s No. 1 online beauty brand. Her specialist skills are in content marketing and development, copywriting, e-commerce, online stores and digital marketing. She has developed, executed and managed content strategies to attract the target audiences of many small to medium sized businesses. Her friendly and helpful nature, coupled with her ‘can do’ attitude makes her a valuable addition to the team. She is focused on helping clients create successful businesses that attract the right customers and she is dedicated to helping them represent their brands in the most optimal way.
Marketing Consultants Melbourne
We dislike empty robotic marketing; we refuse to churn out content for content’s sake and we pride ourselves on providing authentic, meaningful consulting and marketing services to our clients.
At Small Chilli Marketing we have a small and dynamic team of marketing professionals who have worked in marketing management, business consulting, digital design and communications roles across a broad range of industries. Our small size means we offer highly personalised services and individualised attention to you. We pride ourselves on being friendly, helpful, and professional in our approach. Our consulting and marketing services spice up your business and are full of intensity, just like the smallest of chilli peppers, the inspiration for our business name.